Citizen marketers and how they embrace their customers

The Church of the Customer has launched their first Church of the Customer Podcast show and they are planning to do more of it soon.

See what Ben McConnel and Jackie Huba have to say about (duration 27:50 min.) :



- Citizen marketers: what they are, what they do, and how to embrace them
- Jones Soda: how they include customers in their marketing
- What this podcast is all about

To listen, go to Church of Customer Website and click on the podcast

There you also find a fair list of links to people, companies, articles, blogs, etc. mentioned in the podcast and worthwile looking at.