Wednesday, April 20, 2005

Rick E. Bruner's Report on Online Advertising 1994-2004

Rick E. Bruner, Director of Research DoubleClick, on Business Blog Consulting wrote a report (PDF, 22 pages)

The Decade in Online Advertising 1994-2004

manly with data from DoubleClick and Nielsen/NetRatings.



Bear in mind who made this (fine) collection, but the report gives you a valuable and timesaving collection for your next presentation on the subject. Hopefully Rick will share the charts in a better quality (as taken from the PDF) too.

And, if you make or want to make money on online advertising, a reconfirmation that you are in the right business as online advertising can only go up!

via Rick E. Bruner (himself) on Business Blog Consulting
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