Thursday, October 06, 2005

ISP Interland: Web Sites Work For SMBs (KMUs)

Update: (!)
There are some, there are a lot of additional information on todays (Oct. 6, 2005)
Research Brief from the Center for Media Research

According to the ISP Interland's

Summer 2005 Small and Medium-sized Business Barometer,

quoted from internetnews.com :

82 % generate a monthly revenue via their Web site.
76 % pluck plenty of leads from their Web sites
57 % said they made money either directly or via offline purchases influenced by their Web sites.


SMB's market their Web sites and generating sales by means of

60 % eMail marketing
54 % search engine optimization
27 % online coupons
20 % pay-per-click
19 % Blogs
11 % Podcasting
10 % RSS

More ...

Considering the short time Blogs, Podcasting and Feeds are available and accepted as serious business tool, you must acknowledge , that SMBs in USA have picked up such means quite fast!

via ABM's MediaPace and MarketingVOX
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