Thursday, February 22, 2007

CIPR Social Media Guidelines Published

In November 2006 the CIPR (UK’s Chartered Institute of Public Relations) published a draft for discussion on standards in working with social media.

The CIPR Social Media Guideline is now online

- Introduction – what social media is
- Social media and the CIPR Code of Conduct
- Potential legal issues
- What to be aware of as an employer / employee
- Other issues: Astroturfing; Ghosting; Off the record; Wikis; Rules of engagement; The future
- Further information: CIPR resources; Useful links

via Neville Hobson

Earlier post:
A Social Media Guidelines for PR in the Making
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