Monday, April 23, 2007

2006 German B2B Press Annual Statistic

as previously reported (in German) the Deutsche Fachpresse has released their annual statistic for 2006.

For my international readers and partners here are some key figures:

German B2B Media

Total Turnover 2006: 2,952 Mio. Euro - plus 3,9 %

Turnover B2B Publication 2006

Total Turnover 2006: 1.913 Mio. Euro plus 4,1 %
there of, revenue from
- advertising...956 Mio. Euro plus 4,1 %
- circulation ...892 Mio. Euro plus 1,6 %
- others ... 65 Mio. Euro plus 12,1 %

Comparison Turnover for year 2001 - 2006



Insgesamt = Total
Anzeigen = Advertising
Vertrieb = Circulation

Source of Revenue in 2006



Fachzeitschriften = B2B print magazines
Fachbuecher = professional books
Elektronische Medien = digital media
Dienstleistungen = services


German B2B Press / Publisher Expected Results for 2007
- 55 % better than 2006
- 38 % about the same than 2006
- 7 % worst than 2006

Source for all data: Deutsche Fachpresse (soon to be online, but in German)

If you want to study some more details on the German B2B Media results, please leave a comment and/or email me. If there is enough interest, I will make a more detailed report and translate the charts for PDF download (like I did the years before) and/or you can of course buy some consulting ;-) .

Update 12-May-2007:
Here the stats as download
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