Moving to Mobile
Introduction: Newspapers and the Mobile Future
Mobile Content
SMS Programs: Potential in 160 Characters or Less
Wireless News: Small Sites, Big Returns
How Newspapers Can Cell Themselves to Youth
E-Readers: The Next Generation of the Printed Page
Revenue Models
Mobile Advertising: The Next Big Thing Hasn't Arrived (But It's On Its Way)
Part 1: Capabilities and Challenges
Part 2: Banners and 2D Codes
Part 3: Classifieds, Videos and Other Formats
The Tipping Point for Mobile Local Search
A Little Too Personal: Privacy Concerns Dot Mobile Revenue Landscape
4 Case Studies
The New York Times
TBO.com
The Cincinnati Enquirer
Reuters
Podcasts from
Matt C. Jones (Gannett)
Sharon Knitter (Cars.com)
Statistics and Resources
Btw, under Statistics you find the m:metrics stats on the I. Q 2008 for US and some major market in Europa. This are the figures for Germany
via Martin Stabe
