Frank N. Madgid Associates, Inc. asked consumers "What would you pay to see advertising removed from websites" and yesterday Mike Vorhaus shared the results and his thoughts about them on Advertising Age's website
via / more on AdAge.com
Suprised like Mike? No, why should I (or anybody). Why should the consumer pay for ad-removal? It is the (very basic) job of the website owner to develop a efficient service and revenue model and sell products and services users want and are willing to pay for.