Not very often I take time off for lean-back reading. But as Helen from FIPP was so helpful to rush me a copy of the 'Innovations in Magazines 2011 World Report' during the 'Digital Innovators Summit', I had to take a closer look inside the 128 book prepared by Juan Señor and John Wilpers.
I know, my comments are unfair, as I read, look, study all year - and sometimes advice - about useful and profitable innovations for reader / users and publishers. In summary it is an impressive collection and if you have been distracted from looking where you clients going and the money is, this is an opportunity to do some catching up.
Source: FIPP - manipulated pictures
Maybe someone can explain, why the word 'Content', the page numbers and picture are so much more important than the headlines (Content)?
More information and ordering (digital, and/or on paper) here
- Good choice to portrait a [real] success story: Bonnier AB. An interview with Jonas Bonnier 'Stop, Listen and Publish'
- Did anyone not hear about the Tablet Revolution and the Year of the Tablet? If 2011 is the year of the tablet, what about 2012 ff. For the novice and the inattentive, including some tips. I doubt that 2011 ff really the time for lean back vs. lean forward - at least for 5plus %, which care...
- Is blogging foremost an educational exercise for Journos (Forbes)
- Rather thin stuff on innovative Media Business Models
Augmented reality and 2D Tags
and Media eBusiness
Digital to Print [why is it called reverse publishing?]
[Alternative] Distribution Channels
[Just] Click and Buy
Social Network Publishing
Subscription via Social Media Outlets
There is - for my test - too little consistent listening towards the user / buyer / market [what innovation people need, want and pay for] and too much marketing speak [media + marketing blahblah] in this book[concept] ... What do you think?