The new WMT report has a complete new set of figures (not trends) of reported ad spend since 2004 by ZenithOptimedia for TV, Newspapers, Outdoor, Internet and Magazine advertising 2004 - 2011. So I update this one chart for my readers interested in Publishing & Advertising in India. No update on PwC figures (yet).
More Information about the valuable FIPP compendium 'World Magazine Trends 2011/2012' on 53 countries, here.
For international readers: Not to get confused, the "." in this chart is the separator for '000, not decimal!