Showing posts with label Digital Magazines. Show all posts
Showing posts with label Digital Magazines. Show all posts

Monday, March 24, 2014

Out: Innovations in Magazine Media 2014: Roadmap for Magazine Media Strategy

Today at the Digital Innovation Summit, Berlin the Magazine publishing association FIPP and the Innovation International Media Consulting Group presented the 2014 Edition of  the 'Innovations in Magazine Media' World Report.

Some key findings 
  • Native advertising is revolutionizing the world of content, advertiser-magazine relationships, advertiser-reader relationships, and revenue models
  • Big data is putting serious science and analysis behind every decision we make in magazine publishing, from content to advertising to new products
  • Mobile will be the dominant platform for information distribution and consumption and it is so revolutionary that some are calling it a “do-over” chance for legacy media who got the whole internet thing so terribly wrong 
  • Programmatic advertising suddenly appears on its way to becoming the way most ads will be sold and scheduled
  • Video has become the most effective, most powerful, and fastest-growing method of delivering content and advertising to the largest audience, all in ways that are increasingly accessible to all publishers.




The Innovations in Magazine Media 2014 World Report delivers on 156 pages great information on (e.g.)
  • Paywalls, content sales, eCommerce, mCommerce, programmatic advertising, publishing frequency, print innovations, personalization, Google Glass, eNewsletters, and more
  • BuzzFeed, Condé Nast, The Huffington Post, Atlantic Media, Virgin, Pepsi, Forbes, The Washington Post, Hearst, Microsoft, The Guardian, OgilvyOne, Nivea, Elle, and Netflix to name a few brands featured in the report
  • Insight from Google, ZenithOptimedia, Nielsen, Reuters, Digiday, eMarketer, and GfK.

































The Innovations in Magazine Media 2014 report is available in print and digital here 

Nachtrag:
Juan Señor and John Wilpers, Innovation Media Consulting Group (USA, UK) 

presenting their findings at DISummit 2014







Download
Slidedesk (54 pages, PDF)

Monday, March 17, 2014

Event: 7th Digital Magazine Media Conference Digital Innovators' Summit Berlin, 24-25 March 2014



Next week the Digital Innovators' Summit goes in its 7th round and will bring together a big crowd of 500 from 35 plus countries. The event in Germany's capital Berlin on 24-25 March 2014, is held at the Deutsche Telekom Representative Office [Franzoesische Strasse 33 a-c, 0117 Berlin] and is hosted as in previous years by FIPP, VDZ and emediaSF.

Some Highlights from the 2014 Digital Innovators Summit

Scott Lamb, Buzzfeed (USA)
Buzzfeed - Understanding the Art & Science of Social Sharing

Miranda Mulligan, Northwestern University Knight Lab (USA)
Innovating Journalism at the Intersection of Media and Technology

Ed O’Keefe, NowThis News (USA) | Slides (PDF)
Native Storytelling for Mobile and Social

Juan Señor and John Wilpers, Innovation Media Consulting Group (USA, UK) | Slides (PDF)
Presenting the findings and 5th Edition of 'Digital Innovations in Magazine Media'

James Mann, Financial Times (UK)
FT's B2B digital strategy - Changing the Relationship with the Customer

Thomas Balduff, Janrain (USA)
Data: It's not how big. It's how you use it

Peter Holsback, Egmont Hjemmet Mortensen (Norway),
Petteri Vainikka, Enreach Solutions AB (Sweden)
The Value of Data to Publishers

The Future Media Lab. Workshop “Technology Disruptions”
Marcel Boulogne, EU Commission DG CONNECT (Belgium), Joelle Frijters, Improve Digital (The Netherlands), Bernard Cools, Space (Belgium)

Nachtrag:
some Speakers' slidedecks from the DIS Digital Innovators' Summit 2014 


Via / more  Program | Speaker | Registration

Touchpoints im Social Web
Twitter    Hashtag   #disummit  |  Facebook  |  Google+

Tuesday, September 24, 2013

FIPP's World Digital Media Factbook 2013-14 (2nd edition) published

The second edition of FIPP's World Digital Media Factbook 2013-14 was launched today at the FIPP World Magazine Congress 2013 in Roma by Martha Stone.

The World Digital Media Factbook 2013-2014 explores revenue and usage trends across digital platforms, including social media, video, mobile, tablets, internet, and beyond. It features more than 500 data sets from more than 65 major research companies from around the world including comScore, GfK MRI, IDATE, IDG Connect, McPheters, mediaIDEAS, MPA, MAGNAGLOBAL, Nielsen, OPA, Pew, PricewaterhouseCoopers, WARC, ZenithOptimedia, Zinio etc.

Case studies include Meredith’s expansion of its magazine audience through digital, The Economist’s education business and Future’s transformation into a profitable digital magazine publisher.

More information and how to order your WDM Factbook copy on FIPP.com
(214 pg., paper & digital flipping paper)

Register for FIPP's webinar - Overview findings & opportunities /w Martha Stone (Oct. 25th, 2013)

Download the Executive Summary / Teaser (20 pages, PDF)

Wednesday, July 24, 2013

IVW: Wie entwickeln sich die ePaper Auflagen vs. Print in Deutschland

(für IVW geprüfte Angebote)

Dazu haben wir die Auflagenmeldung IVW 2013-QII der Vorjahresmeldung des QII gegenüber gestellt.

  • bei Tageszeitungen hat sich die ePaper Verkaufsauflage um 93,8 % erhöht
  • bei Wochenzeitungen hat sich die ePaper Verkaufsauflage um 1.419 % erhöht (Die Zeit hat ePaper erst ab 2012-QIV ausgewiesen
  • bei Publikumszeitschriften hat sich die ePaper Verkaufsauflage um 2,4 % reduziert
  • bei Fachzeitschriften hat sich die ePaper Verkaufsauflage um 1,7 % erhöht

Da scheint noch etwas Luft (nach oben) auf der Suche nach "Paid Content" Umsätzmöglichkeiten für Verlage, oder?

Anmerkung:
Die Erhöhungen sind zu einem wesentlichen Teil der Tatsache geschuldet, dass nicht alle Zeitungen in der Auswertung bereits im II. Quartal 2012 ePapers an die IVW gemeldet hatten. 




Related
How Digital Magazines selling in U.S. (on Facebook)

Monday, October 29, 2012

VDZ-Studie: Winning Abroad - zur Internationalisierung des Verlagsgeschäfts

Heute Vormittag haben VDZ, KPMG und die Hochschule Fresenius ihre neueste Studie zum Stand und Planung der 'Internationalisierung von Verlagen' (Deutschland) vorgestellt. Die Auswertung der Angaben der 53 beteiligten Verlagshäuser gibt es ab 9. Oktober 2012 (nach dem Publisher Summit 2012) auf VDZ.de.

In 2012 sind 58 % der befragten Verlage bereits (irgendwie) im Auslands aktiv. Fast 80 % der Verlage ab 15 Mio. Euro, während nur ein gutes Drittel der Verlag mit einem Umsatz < 15 Mio. Euro Auslandsgeschäfte machen.

63 % der befragten Verlage machen im Ausland Printgeschäfte und (bereits) 50 % Digitale Geschäfte. Weitere Verlage planen bis 2015 im Ausland Geschäfte zu tätigen.



Bisher bildeten Westeuropa, Mittel- und Osteuropa, Nordamerika sowie - vor allen in den letzten 10 Jahren China - den Schwerpunkt. Fantasie betreibt die Hoffnung das Indien bis 2015 mit China gleichzieht, Russland steht nach dieser Umfrage zur Zeit nicht besonders in der Gunst der Verlage und in Brasilien und dem Nahen Osten soll sich die Zahl der aktiven deutschen Verlage verdoppeln.


Heute liegt (nach dieser Auswertung) der anteilige Auslandsumsatz Print bei 15,3 %, Digital bei 8,3 % und wird nach Einschätzung der Befragten bis 2015 etwa ansteigen.

Via / mehr auf vdz.de

Nachgereicht: Die Kurzfassung der Präsentation in Hamburg



Monday, September 17, 2012

2012 FIPP World Digital Media Factbook

First ever issue has been compiled in Cooperation with WNMN (World News Media Network) is launched at the FIPP Asia Pacific Digital Magazine Media Conference, Seoul, S'Korea September, 19-21.



The World Digital Media Factbook gives an overview of the magazine landscape in print and digital revenue and usership patterns, and identifies opportunities for new revenues. It also showcases innovative magazines companies and their winning digital strategies.

The Digital Factbook (186 pages, A4 format) includes more than 500 data sets from 65plus international research companies including PricewaterhouseCoopers, ZenithOptimedia, Pew, comScore, Nielsen, MAGNAGLOBAL and IDATE.

from / more FIPP

Saturday, January 08, 2011

Harrison Survey of Publishers + Digital Consumers: Publishers in Cloud Cuckoo Land, Must Realign with Consumer Expectations for Digital Media

Key differences are in the treatment of intellectual property, re-publication, distribution and content management were noted in a parallel survey of 1816 consumer an their expectations of the future of digital publishing devices and 476 publisher and industry professionals.

Some Highlights from Harrison Group Study:
America’s Appetite for Digital Consumption

58% of tablet and eReader owners are reading “more digital content than I ever thought I would.”

28% of consumers are now reading digital magazines or books, up from less than 10% in 2008.

The vast majority - 81% of tablet and 79% of eReader owners - believes that it is inevitable that all forms of publication will eventually be produced almost exclusively in a digital format.

One in five tablet and eReader owners prefer making micro payments for single articles or prefer subscribing to a provider that gives unlimited content.

13% of all consumers express interest in purchasing a tablet-based device within the next 12 months. Sales forecasts are similar for eReaders.

Some of the main differences between Publishers and Digital Audience perception

74% percent of the publishers are now fully engaged in implementing digital versions of their magazines and books. 43% of the publishers maintain separate digital operations from their print publishing operations and 67% believe that digital additions will not change from their normal printed publications.

62% of publishers have plans to distribute and market their content via a tablet within the next two years, and only 52% intend to distribute content through dedicated e-reader devices. It should not be surprising, therefore, that consumers who currently own these devices do not broadly perceive the access to digital content to be on par with print.

For publishers, copyright control is the most dominant management issue. In contrast, consumers insist on the freedom to share content with friends, family and colleagues, and they expect that digital publications can be shared among smart phones, tablets and e-readers.

The vast majority of publishers expect content to be paid for by consumers. Among them, the subscription model remains popular among 74%, whereas only 13% of consumers prefer a standard, subscription-based model. The remaining 87% of consumers are interested in unlimited access at a set price (33%), purchasing single copies of publications (25%), making small micro payments for individual articles (16%) or paying for "credits" to be drawn down as content is accessed (14%).

via / more in the Harrison Group Press Release (5-Jan-2011)

Friday, October 08, 2010

BPA: Digital Edition Circulation - beschleunigtes Wachstum

jedenfalls in den Staaten, dort werden von der BPA bereits 480 Titel geprüft und ihr Anteil an der Gesamtauflage beträgt bereits 17,8 %. In Deutschland braucht man nur die zehn Finger um die IVW-ausgewiesenen Titel im Bereich Magazine (sechs) und Fachmagazine (vier) abzuzählen.

Wieder einmal ein gutes Beispiel dafür, wie schwer wir uns hierzulande tun bzw. wie erfolgreich wir in Deutschland "Neues" vermeiden oder verdrängen können ...

via / mehr auf minonline.com:
BPA Digital Edition Circulation Accelerating

Updated:  
PennWell Studie Digital Magazine 2010 Survey (.ppt)

Smarter Media Sales:  Josh Gordan
"The Case for Advertising in Interactive Digital Magazines" (42 pg., PDF)

Saturday, July 24, 2010

Afterthoughts on Flipboard: A Social Newsreader for iPads

Reading what Friends on Facebook, Twitter & Co recommend, that might be fun ... If you have the right professional friends doing the "editing" for you matching your test, interest and standards today (and e.g. not you college days). But without the editing and composing it won't be a "Magazine" or "Magazine surrogate".

And for the copyright owner, for the publisher? It might be a cash cow ... if Flipboard / Flipboard user pay for syndication. Actually, I haven't read anything about how Flipboard wants to deal with copyrighted material selected by friends but collected and delivered by Flipboard.

.

More from Holger Schmidt - der Netzökonom auf FAZ.net
Flipboard: Das Social-Media-Magazin der nächsten Generation
plus Interview von Robert Scoble mit dem Flipboard-Gründer Mark McCue

The only part on so many enthusiastic reports Flipboards Solution received, I agree completely:
Why didn’t publisher invent the Flipboard and made it part of their service to their customers / users?

Wednesday, March 24, 2010

Im Jahre 2010 startet der VDZ die Arbeitsgruppe ePublishing

Auf dem Kickoff der AG in Hamburg nahmen (30 Personen aus) 25 Verlagen teil. Als Sprecher der Arbeitsgruppe wurde Olaf Conrad (DPV Deutscher Pressevertrieb) gewählt, der die AG zusammen mit Alexander von Reibnitz (VDZ, Digitale Medien und Neue Geschäftsfelder) leitet. Das Themenspektrum umfasst digitale Geschäftsmodelle, digitalen Content und Services, digitale Vermarktung, digitale Distribution, Geräte und Standards.

Olaf Conrad wird in der Mitteilung zitiert mit
"Die Verlage benötigen eine anbieterübergreifende Plattform für den Vertrieb digitaler Versionen ihrer Zeitschriften, Zeitungen und Bücher“.

Alexander von Reibnitz mit

„ePublishing bietet den Verlagen die Chance wieder einen größeren Teil der digitalen Wertschöpfungskette zu besetzen ePublishing kann sich so als „Game-Changer“ für Verlage erweisen und zusätzliche Umsätze erzielen, neue Zielgruppen für ihre Publikationen erschließen und weitere Werbungtreibende anziehen.“

Die nicht in Hamburg vertretenen ca. 375 VDZ Mitgliedsverlage können die versäumten Präsentationen nachträglich beim VDZ abrufen.

Quelle: Presseinformation VDZ

Sunday, March 14, 2010

FIPP: Innovations in Magazines Report 2010 World Report is now available



This 100 pg. Report (in print and digital format) gives you a great overview and lots of ideas on many innovative initiatives to increase magazine reach, relevance, revenue, and readership on a global scale

Case studies incl.

- Augmented reality, 2D tags, video
- Online payment models
- Tablets, eReaders and eZines
- Reality TV, gaming, social media, blogazines, magazines as curators
- Paper made from stone, magazines on a t-shirt, on a Frisbee or in a can, scented pages

Content table:

PROFILE Jack Griffin: portrait of success.
TABLETS New platform offers unprecedented opportunities.
2D TAGS Point your phone, snap a picture, watch a video, buy something.
MAG TV Magazine TV station.
AUGMENTED REALITY Living pages.
PAPER PREMIUM Flow magazine brings back the pleasure of paper.
EMBEDDED VIDEO Video in print pages.
REALITY MAGS keep venerable title ageless.
GAMING Explore tombs, save the world with your magazine.
VERTICAL BRANDING Singular focus Hungarian magazine.
MOBILE Mobile platforms magazines.
BRAND INTEGRATION One recipe for success.
SINGLE-COPY/NEWSSTAND Magazine retailing.
DISTRIBUTION Digital content.
GREEN INITIATIVES Can you be more green and profitable?
FUSION JOURNALISM Blending the disparate.
CONTENT IS KING Social media is not the magic bullet.
INFORMATION ENGINES™ Working space.
COVERS Laws for perfect covers.
ADVERTISING Cover ads breaking a taboo.
EZINES What print publications only dream about.
TRADITIONAL FORMATS Mooks.
BLOGAZINES Attracting the female reader.
TEENS Online strategy.
DIGITAL CONTENT SALES Online paying models.
MULTI-PLATFORM BRANDING BBC’s “good food” brand.
EDITORS AS CURATORS Content from cyberspace.
CUSTOMISATION Personalization.
SOCIAL MEDIA Go to them.
ODD MAGS Wacky formats.
FUTURE TRENDS ON THE RADAR
MAGTWEETS Information bytes.

The study has been prepared by Juan Señor and John Wilpers at Innovation Media Consulting Group on behalf of FIPP.

The Report 'Innovations in Magazines 2010' can be ordered on paper or ePaper at fipp.com Website. If you want additional information about the report you can eMail Helen Bland at helen (at) fipp.com

Btw., Innovation Media Consulting also prepared the "Innovations in Newspapers World Report' for/with WAN.

EPIX - ein Index für Relevanz, Entwicklung und Trends des ePublizierens in Deutschen Verlagen

Erhoben wird der EPIX vom Arbeitskreis Elektronisches Publizieren (AKEP) im Verleger-Ausschuss des Börsenvereins in Kooperation mit der Kommission Online der Deutschen Fachpresse. Ausgewertet vom Stamminstitut des Börsenvereins des Deutschen Buchhandels Bellgardt, Frankfurt a.M.  Beteiligt haben sich (nur) 81 Verlage (vermutlich in diesem Bereich besonders aktive und/oder interessierte Verlage) - die Ergebnisse gibt es (leider) nur für Mitglieder.



Seit dem III. Quartal 2009 zeigen Hoffnung (und Umsätze) wieder einen leichten Aufwärtstrend - und das liegt wohl auch daran, dass viele Verlage im Bereich ePublishing zu wenig und zu langsam tun um in Leistung und Preis ein attraktives Angebot zu bieten. Ganz nach dem alten Spruch "Wir hätten schon wollen, aber tun haben wir uns nicht getraut!" ...

via / mehr zum EPIX auf boersenverein.de

Siehe auch auf boersenblatt.net 'Gewinnerwartung [aus ePublishing] der Verlage steigt'

Thursday, March 11, 2010

Report: Paid ePublishing Content: eBooks, (eNewspapers and eMagazines)

a new report (11 pages, 15 charts) from eMarketer for just 695 USD ... here at eMarketer .

Comparing AAP members (leading) and industry wide sales (following) of eBooks - we can estimate the direction and acceleration speed


via IAB smartbrief.com by eMail

Thursday, December 17, 2009

Some Ideas on a Mag+ Concepts for Handholds - Video from Bonnier

by BERG + Bonnier R+D


Mag+ from Bonnier on Vimeo.
"This conceptual video is a corporate collaborative research project initiated by Bonnier R&D into the experience of reading magazines on handheld digital devices. It illustrates one possible vision for digital magazines in the near future, presented by our design partners at BERG.

The concept aims to capture the essence of magazine reading, which people have been enjoying for decades: an engaging and unique reading experience in which high-quality writing and stunning imagery build up immersive stories ..."

"The purpose of publishing this concept video is first and foremost to spark a discussion around the digital reading experience in general, and digital reading platforms in particular. Thus, we would be more than happy to hear what you have to say regarding the concept and ideas expressed in the video: the magazine reading experience, digital browsing, text versus images, as well as hear about your own digital reading experiences and thoughts. We are all ears.
Follow the discussion at the Bonnier R&D Beta Lab

via Matt Webb

Friday, June 26, 2009

texterity: 2009 Digital Edition Reader Survey

Some findings:

- 90% of digital readers are “very satisfied” or “satisfied” with their digital edition
- 92% of digital edition readers read their issue within a week and over 52% read it immediately or the same day.
- Over 91% of all digital edition readers take one or more actions when reading advertisements or articles.
- 61% of digital readers have read 3 or 4 of the last four issues, similar to the rate for an “average” print reader.
- Top Reasons for Reading Digital: Environmental friendliness, ease of saving, and convenience of searching

Request (and than download) Survey-Results (31 pages, PDF)

About the survey:
- BPA Worldwide certified
- 33,784 responses from readers of digital magazine/newspapers
- from 164 publications representing 55 publishers of consumer, trade, professional, and association magazines and newspapers
- 2/3 trade/professional and 1/3 consumer readers
- Targeted to readers who have “read at least one digital publication” recently

Friday, May 29, 2009

Are Magazines prepared for the Digital Era

On Foliomag's community mediaPro there are hot discussions about the question 'Are magazines prepared for the digital era?' initiated by Bart Mariner.

My take:
Not prepared! Just look at magazines digital retail shelves, either they are rather empty and/or stuffed with boring, staled, homely and turn-off shelf warmers. Isn't prepared, about of how attractive, convincing and selling your offers is to your customers and not what you intent to do, or hesitate to do?

Joint the discussion on mediapro

Was meinen Sie?
Sind Magazine und ihre Verleger in Deutschland für die Digitale Zeit und die Wünsche ihre Kunden gerüstet?
(machen Sie mit bei unsere kleinen Umfrage und/oder fassen Sie ihre Meinung in Worte - unter Comments!)

Friday, April 17, 2009

Digital Editions: The Fastest-Growing Format in Magazines


By Jane E. Zarem on foliomag.com

"Six years ago, digital editions more often than not were the last redoubt of a print magazine in decline. Three years ago, they were an intriguing option for international circulation. Today and into the next decade, digital magazines represent opportunity. They’re a format that combines the best of a print magazine (curated material, lush layouts and great images, all organized into an easy-to-read start and finish), with the best of e-media (hyperlinks, search, archiving, measurability, video and audio). They’re a less-expensive platform for publishing. And they offer an avenue to the new imperatives of lead-generation and social media. It’s no wonder they’re growing at triple-digit rates ..."
In this Folio: Special report Digital Magazines 2009

Digital Editions: The Fastest-Growing Format in Magazines
The State of Digital Magazine Delivery, 2009.

State of the Art
The latest features and technologies being integrated into digital magazines.

Advertisers: Hooked on Digital
Marketers are taking an increasingly favorable look at the format.

Does Digital Delivery Save Costs?
That argument may be won as print costs increase

The Mobile Opportunity Comes into View
Mobile is where media, not just digital editions, are heading

Selecting a Provider
The most important criterion: Plan ahead

Going All Digital: New Opportunity or Last Hurrah?
What may have been true six years ago no longer is today

Check out what works for You.
No sorry, Check what works for your existing and potential readers / user?

Tuesday, March 24, 2009

Rückzugsmanöver: Time MINE von Time Inc.

Mit "Customize Your Magazine, Your Way" verschleiert Time Inc., dass man selbst keinen blassen Schimmer davon hat, was bisherige und zukünftige Magazinleser wirklich (kaufen) wollen.

Aus den Inhalten von 5 Magazinen soll sich der geneigte Magazinkäufer ein, nein sein MINE Magazin zusammenstopseln ... für eine Print-Edition dürften das 31.000, als ePaper-Edition immerhin 200.000 Personen über 18 Jahren.



Bleibt nur zu wünschen, dass Time Inc. Business Development genau beobachtet was, wie bis zum 15-Juni-2009 passiert und für die Komposition neuer Angebote diesen Ansatz beerdigt.

Der etwas biedere Ansatz für MINE mit einem Artikel-Mix nach dem Motto 'Sie wählen - wir liefern' aus bereits in Print erschienen Beiträgen, also eine Art Zweitverwertung, wird der Magazinindustrie wohl eher nicht zu neuen, profitablen Höhenflügen verhelfen. Oder, was meinen sie?

P.S.
Gut wenn man für solche Spielchen wenigstens einen Sponsor hat, Lexus 2010 RX, My Auto, My Car, My Time Magazinverschnitt

Tuesday, March 03, 2009

Investor für 8020 Publishing - Relaunch des user-generated Magazins JPG geplant

Das schon beerdigte user-generate Fotomagazin JPG könnte schon bald wieder auf der Bildfläche erscheinen.

Die Foto-Einzelhandelskette Adorama Inc. und Millennium Ventures haben jetzt die Patronage für die Unternehmung und in erster Linie für die digitale und gedruckte Version des community-getriebenen Magazines JPG (bisher zweimonatlich) übernommen, aber auch die Wiederauferstehung des ebenfalls community getriebenen Magazine Everywhere und Publikationen zu anderer foto-affinen Themen ist angedacht ... erfuhr Jason Fell vom früheren Mitchel Fox

via / more auf Foliomag

Wer hier häufiger mitliest weiss, dass wir diese Art des Sponsorship, der Patronage für Qualitätsjournalismus und ja, des Content-Marketings das Wort reden und diese Finanzierungsmöglichkeit für engagierten Journalismus für zu Unrecht völlig unterbelichtet halten. Nachahmung ausdrücklich empfohlen, bestimmte Grundregeln sollten unbedingt beachtet werden, um das nicht in den Sand zu setzen!

Curtain Down for User-generated JPG Magazine (3-Jan-2009)

8020 stoppt User-generated Reise-Publikation 'Everywhere' (6-Aug-2008)

Print-on-demand Magazines Created by Online Communities (16-Aug-2006)

Sponsorship sichert Qualitätsjournalismus (25-Dez-2008)

Mäzenentum und Spendenfinanzierter Journalismus (16-Dez-2008)

Schafft das Primat der Finanzer in der Medienwelt wieder ab! (17-Nov-2008)

Re: CQJR - Corporate Quality Journalism Responsibility
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