Samstag, Juni 18, 2005

Circulation Trend for German Newspaper (Daily)

BDZV – the German Newspaper Association represents about 320 daily’s with a total sold circulation of 20,6 million copies and 14 weekly with more than one million copies sold. The data in this long term trend is from Daily’s audited by IVW – the German Audit Body of Advertising Media.

Please keep in mind that the German reunification process does change the base in 1991.
(All figures in this chart are based on IV. quarter results)


Source: IVW Annual Report 2004/2005