Montag, November 28, 2005

Kyiv: The New Digital Tools in English (PDF)

This days I’m in Kyiv, Ukraine and work with Ellina and his team to develop her publishing house SoftPress - founded in 1995 - even further. We discussed about

- Best practice around the world in b2b an b2c publishing
- SoftPress High-Techclub and additional services for readers
- Reader partizipation and Reader Choice Competition
- What and how to go ahead on Online-Service and electronic publication

and have two more days to go.

For a short overview on the new (much talked) digital tools I translated my presentation into English

The New Digital Tools -
Blogs, Podcasts, RSS, Social Software and Social Networks.

Download PDF 2,79 MB

In the Podcast part I used some charts from Shel Holtz, ABC and I hope he doesn’t mind. Together with Neville Hobson, Shel Holtz, ABC is publishing a bi-weekly Postcast for Marketing- and Communication Professionals
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