Shortly after 2020Software went into TechTarget's inventar for lead-generation ... more
AQuantive (Owner of Avenue A/Razorfish, atlas and DRIVEpm ) bought Franchise Gator, a 10-person lead-generation company, for their Know-how in the franchise business, for 21.5 million USD in cash ...
via Adweek
Lots of things are going on in lead-generation business
- a business some B2B publisher nearly forgot about ... and need to reinvent to succeed.
