Still open for appointments to supervisory, administrative and industry advisory boards from companies who know where they want to go. Inquiries welcome from media, IT & C companies, and Startups as well as in the context of internationalization projects.

Sie können hier auch im Archiv des Blogs Hugo E. Martins on Media + Marketing recherchieren. In über 5.000 Postings der Jahren 2004-2018 zum Themenbereich Media + Marketing + Internet.

Und für historisch Interessierte, im mcc consulting Web,, Newsletter Archiv ab 2000 zu den Themen wie oben.

Als Unternehmensberatung unter der Marke mcc consulting / habe ich von 1983 bis 2018 zahlreiche Unternehmen und Organisationen beraten, Führungskräfte und Projekte gecoacht, Konzepte entwickelt und ihre Implementierung begleitet sowie Kunden, Interessenten und Kollegen mit Ideen und Informationen für Media, eCommerce + Marketing versorgt. In-Person, offline und online in Deutschland und International.

Danke für Ihr Business in den letzten 35 Jahren, machen Sie's gut, öfters richtig als falsch und immer mit vollem Engagement und Freude!

Gerne stehe ich noch immer bereit für ausgewählte Berufungen in Aufsichts-, Verwaltungs- und Industriebeiräte von Unternehmen, die wissen, wohin sie wollen. Weiterhin willkommen sind Anfragen von Medien, IT & C Unternehmen und Startups sowie im Rahmen von Internationalisierungsprojekten.

Montag, Mai 29, 2006

Guardian's 50.000 Reader Comments

(and 2 million page impressions a month) since March 2006 on 'comment is free' is not only an organizational and time consuming challenge, but also a solid proof that readers participation is a diamond in the news-service business and in the rejuvenate of newspaper (news-services) relation with their readers / users.

Robert Andrews reports on from the Guardian Hay Festival in Powys on a session with Guardian editor Alan Rusbridger.

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Some quotes from Georgina Henry:

"Nine months in, they (US Writer Network Huffington Post , Link) we're up to about 500 bloggers after two months," she said. "We've put up about 1,400 pieces on the blog, another 1,200 pieces from the paper.

"When I started this, I did look on it as a newspaper journalist; these were things that we were putting up that you had to read. I didn't really get the measure of the conversation that goes on.

"Two months on, I'm kind of humbled by it. You have to think in a different way about what exactly does divide your professional columnists and the people that I recruited to blog from the readers, who are sometimes extremely erudite."

and from Alan Rusbridger:

"What we're doing, which no newspaper has ever done before, is to take your elite stable of columnists, who are paid, and pitch them into the same space as people who aren't paid" [...]

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That bring me to the idea to suggest an 'Old Media Rejuvenate Session' at Reboot 8.0 later this week. If you are interested, please leave a comment.