Donnerstag, Dezember 07, 2006

India Holds Good Potential for Media

Update:
contentSutra has the full report (PDF)

From the Business Standard (India):

"Equity research firm Credit Suisse has predicted bright future for global media and entertainment companies in India.

In its latest report on global entertainment, Opportunities for Hollywood in Bollywood, it states that India is one of the four countries where there is significant opportunity for global media and entertainment companies to make money in the medium and long term. The other countries with the same potential are Brazil, Russia and China [...]"

They article numeralizes India's total advertising market with 3,428 million USD (and China's advertising market at 9,677 USD).

more at Rediff

via Nikhil Pahwa at contentSutra
Media And Entertainment Industry To Consolidate; Revenues To Double By 2010