Dienstag, Oktober 16, 2007

From AdTech Reports: China Social Media & Web 2.0

China’s young Internet users interact more online, than

nearly 70 percent of Chinese youth use social networking sites and they have a lot more Internet friends than in the US. Chinese have 37 friends whom they have never met before, whereas US youth have 18 online-only friends.

…download more music…
Nearly 60 percent of youth in China download music, compared with 32 percent in the US.

... enjoy playing free games
... watch more Internet video than US youth…
... even prefer Internet video over television…


QQ is the largest online community in China

... 270 million users of their QQ IM service
... covers 85% of China’s Internet users
... largest blog site in China, with 77 million active user accounts