Donnerstag, Dezember 20, 2007

Widgets are the new, promising kids on the Internet & Mobile

for publishing, distribution, branding, advertising and more ... we wrote about the changes and opportunities with widgets for publishers and media many times. But most publishers behind the rest of the 'pack' - see our posts on widgets from 2007 .

Last week Richard Brunelli wrote at ADWEEK.com Widgets Gone Wild ... and Elinor Mills wrote on CNET: Widgets are the new ad kid on the block : "Forget static banners, brand advertisers are turning to mini-applications with dynamic content that people can embed in their own Web pages and share with others ... "

More to come in 2008 ...