Donnerstag, Juni 19, 2008

PWC Global Entertainment and Media Outlook: 2008 - 2012 is Out

The PriceWaterhouseCoopers entertainment and media industry forecast 2008 - 2012 has been released yesterday. The outlook forecast covers the US, Europe, Middle East, Africa, Asia Pacific, Latin America, and Canada with in-depth global analyses and five-year growth projections for 15 industry segments

Internet access spending: wired and mobile
Internet advertising: wired and mobile
TV subscriptions and license fees
Television advertising
Recorded music
Filmed entertainment
Video games
Consumer magazine publishing
Newspaper publishing
Radio and out-of-home advertising
Theme parks and amusement parks
Casino and other regulated gaming
Consumer and educational book publishing
Business-to-business publishing

From the results: (US)

- PWC Outlook on newspapers didn't get any better, they forecast another decrease of 4 % until 2012 to 53.000 Mio. USD

- PWC's forecast on consumer mags with compound plus 3,8 % per year (is higher than you should expect and plan with). It includes an increase in ad revenue on magazine websites from 342 Mio. USD (2007) to 2.400 Mio. USD in 2012 - plus 602 %

PWC predicts for b2b publishing during the periode a compound growth of 2,6 % to 94.000 Mio. USD (from 82.800 Mio. in 2007)

all other short summaries and how to buy the full reports / or segments you find here

PWC Press release [EN] [DE]

Last years entry:

PwC Global Entertainment and Media Outlook 2007-2011 Out

You can still access some 2007 - 2011 special country edition
e.g. Germany (in German)

e.g. India (English)