Montag, März 23, 2009

Mary Meeker: On US Economy + Internet Trends

Just in case you haven not yet encountered or heard (enough about) the financial, economical, media and advertising crisis or, you want to understand a bit more about what (might) happen to you, to US.

Here you have the 147 page MorganStanly presentation from Mary Meeker and others

Link to Docstoc

One example chart:
Analysis of the relation between real GDP and US Ad Spend
(from a regression analysis)

Full, large

If GDP is in plus, advertising spend is doing better, if GDP is zero or minus, advertising spend is even worse.
via Berry Graubart on Content Matters