Dienstag, August 04, 2009

VSS 23. Communications Industry Forecast 2009-2013 Out

From the announcement:

- Institutional End User (plus 5.6 %) and Alternative Media (plus 12.6 %) Growing As Traditional Media Advertising Declines

- Institutional End-User Spending Expected To Remain Largest, Fastest Growing Sector Future Annual Spending Gain Driven By Business Information Services And For-Profit Higher Education

- Communications Industry Forecast To Decline 1% in 2009, But To Grow Faster Than GDP In ‘09 And Over Next 5 Years

- Marketing Services Spending To Grow 3.4% Annually, Primarily In Alternative Marketing Segments

So what is growing or shrinking?



More at VSS.com

See also on Foliomag.com
Reading: Advertising now smallest piece of the pie, per VSS communications industry forecast

Last years report:
VSS 22. Communications Industry Forecast 2008-2012 Out