Mittwoch, Juni 02, 2010

Social Media No. 1 Emerging Channel for Lead Generation

According to Unisfair, social media is the top emerging channel for lead generation among technology marketers surveyed in May 2010.

In April 2010 R2integrated surveyed US marketing professionals on why they had a social media strategy, the No. 1 response was to increase lead generation. That is why:

Why the hell are so many media service company (and publisher) think that you can generate and qualify lead without any conversation, just filling out endless forms [which in our days leads directly to social media involvement]?

via / more on