Posts mit dem Label Consumer Magazines werden angezeigt. Alle Posts anzeigen
Posts mit dem Label Consumer Magazines werden angezeigt. Alle Posts anzeigen

Donnerstag, September 06, 2018

Zum 40-jährigen Bestehen von CHIP: Zur Früh- und Vorgeschichte des Computer Magazines CHIP

von Hugo E. Martin

03 Die Vor- und Frühgeschichte
10 Der Start von CHIP in 1978
18 Die Redaktion
22 Die CHIP Leser
28 Der Vertrieb
32 Die Anzeigen
36 Zum Wettbewerb
40 CHIP Ableger und Neuentwicklungen IT&C
70 Anhang

unkorrigierte Fassung (V 2.3) - dafür aber 'just in time'!

Dienstag, März 13, 2018

VDZ-JPK: Die deutschen Zeitschriftenverlage behaupten sich in 2017

verkündet Stephan Scherzer auf der Jahrespressekonferenz und erklärt das in seiner Präsentation so

Download (48 Seiten, PDF)

Der Umsatzanteil des digitalen Geschäft soll sich laut VDZ Trendumfrage von 2017 auf 2018 nur um 1,5 % Punkte und für weitere Geschäftsfelder gar nur um 0,5 % Punkte verbessern.

Es bleibt für Verlage also noch viel Raum für die Anpassung ihrer Geschäftstätigkeit...

JPK Präsentation (48 Seiten, PDF)

Montag, Januar 09, 2017

JEGI Mergers and Acquisitions Report 2016 - Overview - (US)

Deal value in the M&A market reported by JEGI surged in 2016 to $219 billion (plus 43,7 % zu 2015), driven by mega deals such as Microsoft’s $29 billion acquisition of LinkedIn. In deal numbers on the M&A market declined to 2.157 (minus 7,9 %).

Top20 Deals

M&A Sectors growing in value

- B2B Media & Technology
- Database & Information Services
- Marketing Services & Technology
- Software & Tech-enabled Services

Breakdown Software & Tech-enabled Services

more / via JEGI / 451 Research

Montag, Dezember 08, 2014

Magazine Compendium: FIPP's World Magazine Trends 2014-15 out

FIPP's Annual Compendium The World Magazine Trends Report 2014-2015 provides - on over 460 pages - covers key industry data on a global, regional and country-by-country (46 countries, see Table of Contents) basic data for the consumer and B2B magazine media business. Data on advertising spending (by ZenithOptimedia) for B2B + Consumer Magazines as well as circulation figures (by  PricewaterhouseCoopers) from the past and forecast to 2016.

Data about digital media, include Internet penetration and mobile penetration, plus eReader and Magazine website listings (where available).

From FIPP's release (5-Dec-2014):
Magazines, now and the future
Globally, total magazine revenue will resume growth in 2015. Although there was still a decline in 2013 (-0.7% compared to 2012), in 2015, the magazine publishing industry will reverse years of decline to record 0.2% year-on-year growth as overall digital gains outweigh falling print revenue. In 2016, total magazine revenue will reach US$97.3 billion, up from US$97.1 billion in 2013.
Digital magazine circulation revenue will see the fastest growth. Global digital magazine circulation revenue will rise at 43.4% year-on-year reaching US$5.2 billion in 2016. As companies see more success in turning digital magazine consumption from free-of-charge websites to paid-for digital editions, digital will move from accounting for 4% of total consumer magazine circulation revenue in 2013 to 11% in 2016.
Currently advertising is centered on magazine websites, but, as digital circulations increase, electronic editions will become increasingly popular for advertisers. In 2013 total digital advertising accounted for US$8.4 billion, 17% of total advertising revenue. Global digital magazine advertising revenue will be US$13.4 billion in 2016, which means more than a quarter of total advertising revenue (27%).
Emerging economies such as China, India, Russia and South Africa will see the fastest growth in B2B magazines. As businesses in all types of economies look to grow and increase market share, both advertisers and readers will find their way towards B2B magazines and therefore increase total revenue. 
The report is compiled by FIPP and contributions from industry experts include ZenithOptimedia, PwC and regional and local associations, publishers and agencies. It also includes the FIPP monitor of cross-border launches.

For anyone in media and advertising who needs to know about international magazine markets and a database with some basic data, resources, and contacts,  this 11th compendium has it all (for 46 countries, and what is available).

The Digital + Printed edition' of FIPP's World Magazine Trends 2014-2015 is available now. The Excel edition is promised for delivery on January 15, 2015.

More Information and Purchasing options at FIPP's Website

Check back for additional posting

World Magazine Trends 2015: CEE Region (II.)
World Magazine Trends 2015: Asia-Pacific Region (III.)
World Magazine Trends 2015: Latin America (IV.)